Fitness program leverages technology, competition, and charity to inspire results
Koko FitClub of Hoboken, located at 1320 Adams Street in Hoboken, announced the “Koko Body Transformation Challenge”. The new fitness program is designed to provide real results in 60 days, addressing the key components of exercise success that traditional gyms lack—specifically nutrition, performance tracking, accountability, and personal motivation.
The Koko Body Transformation Challenge runs from August 1, 2010 to September 30, 2010. Those interested can contact Koko FitClub at (201) 683-8455 to reserve space, and visit Koko for a free demo and consultation before the registration deadline.
For more information on the Koko Body Transformation Challenge or to sign up on the pre-registration list, please visit www.KokoBodyTransformation.com.
According to Koko FitClub of Hoboken owner Michael Ander, “The Koko Body Transformation Challenge delivers results while striking the right balance between accountability and flexibility. To ensure results, we need to complete the picture for our members, addressing factors both inside and outside the club. Our goal is to empower people to change their bodies, while keeping it fun, affordable, and simple to actually implement and complete.”
The Koko Body Transformation Challenge utilizes Koko’s patented Smartraining SystemTM as its core exercise program. The system designs a 60-day, precisely customized Smartraining program spanning 24 sessions for the participant. These safe, progressive strength and cardio programs are individualized to the user’s specific needs, goals and abilities, thus removing confusion and anxiety. The member simply plugs a personal Koko Key into the club’s patented strength and cardio equipment, and is instantly guided and coached throughout each personalized workout.
To round out the Body Transformation Challenge, periodic one-on-one “accountability sessions” are included. During these milestones, Koko staff assess the member’s strength level, perform various measurements, set goals, develop a plan, and track their progress. Accountability sessions include comprehensive body measurements, body composition analysis, and metabolic rate testing—crucial pieces of information for the proper design and implementation of an integrated fitness and nutrition plan.
Koko’s Body Transformation Challenge also offers social motivation through the integration of a charitable fitness tournament. Participants are divided into teams to compete for a selected charity. Teams “play” each other in a virtual league that encourages them to come and use the club, with the winner of each game determined by “Koko Points” earned that week. Says Ander, “One powerful aspect of the Koko System is its ability to track performance with such specificity. Koko Points are perfect for scoring matchups; they objectively measure behaviors that we want to promote, namely attendance and proper execution of the exercises prescribed for members.”
The Koko Body Transformation Challenge provides a level of service that would normally cost several thousand dollars, at a fraction of the price. The program is priced at $299 per participant, including a 60-day membership to Koko FitClub of Hoboken for the first 50 participants. All participants are invited to a free “Nutrition 101” seminar, hosted at Koko FitClub of Hoboken with a registered dietician. Current Koko members can upgrade for a special rate of $99, with total participation capped at 100 people. Ten percent of all proceeds will be donated to the winning team’s charity of choice.
About Koko FitClub
Koko FitClub is for the millions of people who want all the benefits of exercise but don’t have the time or energy to figure out a plan that works. The company’s genesis in 2003, according to President and Co-Founder Mary Obana, was the realization that, “Traditional gyms don’t work for the vast majority of the population, who don’t have time, and don’t know what to do.” Seven years and $10,000,000 worth of research and development later, there is a solution. The Koko Smartraining SystemTM. Says, Obana, “It’s revolutionary fitness technology that actually gets people fit. Think of it as a computerized personal trainer ready to coach you through a custom designed fitness program, geared for your needs, all on your schedule.” Obana’s husband and Koko Co-Founder Mike Lannon adds that this technology, exclusive to Koko FitClub, “tackles head-on the biggest issue in this country: an aging, overweight population.” For more information on Koko FitClub and its Smartraining System, visit hoboken.kokofitclub.com